Välkommen till exjobbspresentationen "A go-to-market strategy for a business-to-business software-as-a-service insurtech startup"

Olle Velin presenterar sitt examensarbete i innovationsteknik "A go-to-market strategy for a business-to-business software-as-a-service insurtech startup".

Beskrivning: How are the new wave of insurance companies, so called insurtechs, approaching critical strategic decisions regarding market entry? This master thesis investigates a go-to-market strategy for a business-to-business software-as-a-service insurance startup company in theory and practice, and performs a market survey of the insurance of the future and views on insurance sold by non-traditional insurance companies.

Handledare: Lars Bengtsson
Examinator: Kajsa Ahlgren Ode
Opponenter: Alva Rampe och Linea Holström

Följ presentationen via Zoom